Embedded Advertising

February 13, 2006
Copyright Mediaware Infotech Pvt. Ltd.

Digital media is going to take us places. And advertising promises to be embedded in most future content. Starting with digital / broadband television and going right up to application software. Making advertising one of the major revenue streams of the future. A comment on "Embedded Advertising" written by Biswajit Das was published in Gulf Marketing Review (Feb '06 issue).

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